Everyone do he likes it or not is in a business of selling. [read the article:
Manipulation, What it really is, the straight look. Why you should learn it or understand, replace the word "manipulation" with
selling"]
You're living in a world where, to achieve anything you must have the abilities to
persuade other people to your point of view, actions you would like them to make through you or even asking them to help. Those who have lack of social communication seem to get much less from life (simple example: they're ashamed to ask) and also those who have lack of self
confidence (
How to GAIN CONFIDENCE?,
How to handle yourself with "what they think" or "shame"?).
People who perform at this skill (selling) the best always win friends, money and are capable to achieve any success in life they're willing to get for themselves. Do you want to get more from your life, change or increase it's quality? You want to become successful (or you desire more success)? Please read the article and understand and apply to your life
those ideas. Practice is crucial thing to achieve any success in any field.
· Understanding
BUSINESS LEVERAGE, What, How increase.
This particular part (1st of min. 5 parts) of the article is about selling, but not only products – you can apply those rules to also selling yourself in every field / selling your ideas. Inner game, manipulation techniques, inner beliefs and meta programs and different approach and ideas would be presented in next parts. This part is introductory, but it would
contain very basic rules which are obligatory to become successful in this field.
…
#1. Before you start to sell anything you must know answers on very simple, basic questions:
- What you want to sell? Is it a physical thing?
- How can client get my product?
- Would someone buy it? Would I sell it to somebody? Is there a substantial market for my product (big enough to make it profitable)?
- Do my target group have money to buy it?
- How would they know about me or my product (equal = find me)?
- Do I know my product? Do I know his advantages and defects (if it has any)? Do I've got basic knowledge about the product I'm selling, or the field I'm in?
- Is it 100% moral or do I consider it moral to sell?
- Do you know what you're client really need? What do clients want from you (also: expect)?
What contains value for them?
- What is your uniqueness or competitive advantage? In what terms the product is innovative?
- What the client should get it from you?
Those are very basic questions on which you should know answers without any hesitation. The list isn't complete, I just wanted to show some examples of thinking about your product or the service you're selling. Those questions could apply to you, as a person: - Why should I hire you? - Why I shouldn't hire anybody else? What's your competitive advantage over other
applicants for this job? Any references? What makes you special? [distinct yourself from others]
#2. Do you've got a plane of realization of your goal? You see you need distinct two things: you need to know where you are and what are you're resources and you need to know what you want to achieve (or in which direction to go), also motives of (behind) your actions. It's the very basic thing to do – to make a plan, to know what next step you would
make. You need it
on paper. If you're somehow thinking that you've got everything in your head and it's just okey – it's just a mark of true looser (and you're making yourself excuse). PUT IT ON PAPER. Well, you need to always put everything (write) on paper and keep those notes (buy a notebook where you would make your plans and plan the ways of
achieving your goals). You always want to know what step you would do next.
…
BASIC ASSUMPTION. When you're selling anything you're making a assumption that the product you sell is high quality and you're giving head for it.
BASIC RULE. You believe in it – you sell it. END.
In the next part we would see how much you believe.
…
#3. Do you know what you're really selling? Are you selling are physical product or
emotions which is causes? Remember that if you don't
really know what you're selling you're wasting your time.
Secret is here, that ALL people are not 50% or 90% emotional, but they're 100% emotional. EVERYONE buy trough emotions. [EMOTIONAL MANIPULATION, avoid being manipulated or MANIPULATIoN TECHNIQUES, sensor spoof]
Great example are drugs (cigarettes, alcohol and other hard like amphetamine, marijuana [not hard, but worse than "stronger" drugs imho] or cocaine]. You think that people buy them logically? They know that they're destroying
them. They buy them, because of the emotions that they cause... Another example: cars – let's take for example a luxury ones, but the pattern applies to everything (all cars, products). You don't buy lamborghini, because it's a good car in which you can drive (which would drive you to point B, from point A). You buy him, because of the emotions it
causes and nobody would tell me it's different and people from the advertisement companies exactly know this:
Lamborghini LP560-4 Commercial in HD (skipping that you actually don't need to do much work to sell this luxury good).
In the next parts of the article I would explain how to get to those emotions (to make/help client to start feeling that he really needs your product).
You don't sell products – you sell emotions that they cause.
Great example is to apply those rules to your business, e.g. you're value, you're selling security, comfort, convenience, lifestyle, "calm head", prestige, and whatever you can make a use of..
…
You must also understand the fact that if you're not believing in your product: that it is the best choice for your customer, you're selling would start to plum in / after some time. I didn't explained this mechanism yet in
Godlikeism Philosophy, but I can assure you – it would happen. You would
probably start to pray, but it would be pointless.
First what you need to do is to change your altitude and (switch product maybe?) find reasons to make your product the best choice (to have faith, literally) in it. Without it (faith in your product), you can't go deeper.
All secret goes to a finding a product or service in which fully believe in.
This article represents only introductory rules, it's impossible to put all rules into 1 article, so please wait patiently for the next part II of the article (inner beliefs, inner game or manipulation techniques). Thank you.
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